Privacy policy
Last updated: December 2025
This Privacy Policy describes how Lovedink (“Lovedink”, “we”, “us”, “our”) collects, uses, and safeguards personal information when you visit our website, interact with our services, or purchase our products.
By accessing or using our website and services, you agree to the practices outlined in this Privacy Policy.
If you do not agree with any part of this Policy, please discontinue use of our website and services.
1. Personal Data We Collect
1.1 Information you provide directly
When you place an order, contact us, or otherwise interact with Lovedink, we may collect the following information:
- Full name
- Email address
- Shipping and billing address
- Phone number
- Order and purchase details
- Customization instructions
- Communications with our customer support team
Lovedink does not store credit card details. All payments are processed securely by third-party payment providers (such as Stripe or Paypal).
1.2 Information collected automatically
When you browse our website, certain data is collected automatically through cookies, pixels, and analytics technologies, including:
- IP address
- Browser and device type
- Pages visited and actions taken
- Approximate location (derived from IP address)
- Session duration
- Referring websites or URLs
1.3 Marketing and analytics data
We use trusted third-party tools to analyze website performance and improve advertising relevance, including:
- Google Analytics and Google Tag Manager
- Meta (Facebook / Instagram) Pixel
- Pinterest Tag
- Klaviyo
These tools collect usage and behavioral data in accordance with their respective privacy policies.
1.4 Photos shared voluntarily
We only use photos that customers voluntarily share with us after receiving their order, such as through email or social media.
Photos uploaded during the ordering process are used strictly to fulfil the order and are never used for advertising purposes.
2. How We Use Your Personal Data
We process personal data for the following purposes:
2.1 Contractual necessity
- Processing and fulfilling orders
- Shipping products
- Providing customer support
- Handling returns or replacements
2.2 Legitimate interests
- Improving our website and services
- Preventing fraud and abuse
- Analyzing website usage and performance
- Marketing to existing customers where legally permitted
2.3 Consent-based processing
- Email marketing communications
- Advertising and analytics cookies
You may withdraw your consent at any time.
3. Cookies
We use cookies to:
- Enable essential website functionality
- Remember user preferences (such as language or currency)
- Analyze site performance
- Deliver relevant advertising
You can manage or disable cookies through your browser settings.
Please note that disabling cookies may affect certain website features.
More detailed information about our cookies is available upon request.
4. Data Controller (GDPR Information)
In accordance with the General Data Protection Regulation (GDPR), the data controller responsible for processing your personal data is:
Lovedink (independent business operator)
Portugal
Email: support@lovedink.com
5. Sharing of Personal Data
We do not sell or rent personal data.
We may share personal information only when necessary, as outlined below:
5.1 Service providers
We work with trusted third-party service providers to operate our business, including:
- Stripe — payment processing
- Klaviyo (or similar) — email and marketing communications
- Google — analytics and measurement
- Meta (Facebook / Instagram), TikTok (or others) — advertising
- Pinterest — advertising
- Print and fulfilment partners — production and shipping (United States)
All service providers operate under appropriate data-processing agreements.
5.2 Legal obligations
We may disclose personal data if required to comply with:
- Legal or regulatory obligations
- Court orders
- Law enforcement requests
- Fraud prevention requirements
5.3 Business transfers
In the event of a merger, acquisition, or sale of assets, personal data may be transferred securely to the relevant third party.
6. International Data Transfers
Some of our service providers process data outside the European Union, including in the United States.
When this occurs, we rely on:
- Standard Contractual Clauses (SCCs)
- Additional security safeguards
These measures ensure an adequate level of data protection in line with GDPR requirements.
7. Data Retention
We retain personal data only for as long as necessary for the purposes outlined in this Policy:
- Order and purchase records: 5–7 years
- Customer service communications: up to 3 years
- Marketing data: until consent is withdrawn
- Analytics data: 26–38 months
- Voluntarily shared photos: until removal is requested
8. Your Rights Under GDPR
You have the right to:
- Access your personal data
- Correct inaccurate or incomplete data
- Request deletion (“right to be forgotten”)
- Restrict processing
- Request data portability
- Object to processing, including marketing
- Withdraw consent at any time
- Lodge a complaint with a supervisory authority
To exercise your rights, contact us at:
support@lovedink.com
Supervisory authority: 🇵🇹 CNPD — Comissão Nacional de Proteção de Dados, https://www.cnpd.pt/
9. U.S. Privacy Rights (California Residents)
If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), as amended by the CPRA. These rights may include the right to request access to, correction of, or deletion of your personal information.
Lovedink does not sell personal information.
To exercise any applicable rights, please contact us at:
support@lovedink.com
10. Children’s Privacy
Lovedink’s services are not intended for individuals under the age of 18.
We do not knowingly collect personal data from minors.
11. Data Security
We implement appropriate technical and organizational measures to protect personal data, including:
- Encrypted connections (SSL)
- Restricted access controls
- Secure hosting environments
- Monitoring and incident-prevention measures
- Compliance checks with third-party providers
While no system is completely risk-free, we strive to maintain a high standard of data protection.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Any changes will be published on this page with an updated “Last updated” date.
13. Contact
If you have any questions about this Privacy Policy or how your data is handled, please contact us at: